Nový Rohan

Development Area • Mixed Use

One of the ideas of the Nový Rohan project (J&T Real Estate) is the search for balance between our work and personal worlds, the so-called work-life balance. This inspired us to design a key visual literally reflecting the natural desire for fulfillment in all the aspects of life we all have within us. Modern technology then allowed us to create interactive apartment selection, virtual tours of both interior and exterior, interactive equipment standards and a project visualization using a video loop.

2023 - 2024

Duration

1000

No. of units

Total Floor Area

Services
in project
Creative Idea
Key Visual
Art Direction
Copywriting
POS Material
Online Campaign
Outdoor Campaign
Print Campaign
Website / Digital
Activation Ad Campaigns
Brochure
Map
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