By collaborating with La Taya, a multicultural children's clothing brand, we took a step outside of our usual real estate development environment. After a series of brainstorming sessions with the brand owner, whose personality and ideas shaped the direction of our thinking, the final brand concept, name and visual identity of La Taya was easily and naturally born. We also designed an e-shop for the entire brand, which we conceived to efficiently accommodate the entire product portfolio, divided into well-arranged categories. At the same time, we also took into account a possibility of international sales so that the e-shop could work seamlessly in foreign markets.